Max Bialystock was once one of Broadway's most successful producers. However, a string of flops has thrown his career into a tailspin, and now he struggles to raise the cash to stage new shows by playing gigolo to lonely old ladies. While going over his books, accountant Leo Bloom notices that Bialystock raised more money than he spent for one show, and points out that if one raised enough money for a show that closed in one night, you could make more off a flop than a hit. This strikes Bialystock as a brilliant scheme, and he successfully persuades Bloom to join him in staging the world's greatest flop. After discovering a truly vile script—"Springtime for Hitler," a musical set in the Third Reich written by neo-Nazi pigeon fancier Franz Liebkind—and giving a key role to their secretary Ulla, a drop-dead gorgeous blonde with only a tenuous understanding of the English language, Bialystock and Bloom are certain they have the disaster they need for their plan to work. But the scheme unexpectedly goes wrong when "Springtime for Hitler" becomes a "so bad, it's good" hit. Note: contains some mature language and situations.